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We Provide Security in the Cloud That Keeps Law Firms Free of Embarrassing Security Breaches

We Provide Security in the Cloud That Keeps Law Firms Free of Embarrassing Security Breaches

The question of the hour for attorneys and law offices is clear: What do law firms need to do to make sure they aren’t making headlines with a security breach? A good follow-up to this question is, who provides security in the cloud that keeps law firms free of security breaches that can cause reputation damage and even liability?

For {company}, that’s an easy one to answer.
We provide all the security in the cloud for law firms who want to stay free of data breaches.
How do we do this?
Well, it begins and ends with a strategic IT manager like {company} who can successfully guide you to Total Data Security in the Cloud that provides round-the-clock data protection.
What Do Law Firms Need to Know About Cloud Computing?
Cloud computing, broadly defined, is a category of software and services delivered over the Internet rather than installed locally on a user’s computer.  The cloud offers a variety of potential advantages including:

Low upfront costs.
Easy mobile access.
Simple setup and configuration.
Built-in disaster preparedness.

Because of cloud computing places data–particularly client data–on remote servers outside of the lawyer’s direct control, it also causes for some concern regarding client confidentiality and the applicable rules of professional conduct.
We’ve collected a variety of excellent resources from the ABA Legal Technology Resource Center and the ABA Law Practice Management Section to help you address the questions and concerns you may have regarding cloud computing.
Why Do Law Firms Need Security in the Cloud?
Every law firm has two major challenges. One of them is the storage of the sheer volume of data their business creates and the other one is the protection of that data, via security in the cloud and other systems. The last few decades’ have seen a rise in technology which has presented very solid solutions to these challenges (if you know where to find them).
A small computer disk, for instance, can hold terabytes of data inside an enclosed drive. If that seems like too much, the cloud has offered an off-site solution to the problem that eliminates hardware maintenance. Before these solutions came along, information could only be saved on paper that filled boxes and boxes.
Security in the cloud is a much more complex challenge. Before, you could lock those boxes of papers in an office, turn on the burglar alarm and go home. Someone would have to physically go there and break into your office to steal that information, and it would be noticeable when they walked out carrying boxes.
Now, all that’s required is some knowledge of computers and software, and someone can hack into that material from afar. They don’t even have to be in the same country, much less in the same city or neighborhood. Therefore, the unintended consequence of a solution for one problem has resulted in the creation of another, yet much more serious problem: the loss of data security.
Now the technology must be managed systematically and monitored very closely. That is why law firms need security in the cloud – and, we propose, managed IT services via a trusted IT partner.
Security in the Cloud Advantages for Law Firms
Here are some advantages of having a Managed Service Provider or MSP handle your IT and cloud security needs:
Given the nature of the information that law firms are entrusted with, security can’t be overemphasized. Breach of that information can ruin lives, sometimes irreparably. That means damage to your professional reputation as well as the bottom line. So how can managed services for law firms prevent that from happening? By being proactive. Your core business is to provide legal services to your clients.
Worries about security in the cloud and in your IT systems should be the last thing on your mind. That’s why we’re there to prevent viruses and any other suspicious activity that might bring your systems down. Their software applications are capable of alerts whenever something unusual is taking place inside your networks.
With secure cloud computing, you also get:

Accessibility: As an attorney, you need to have the ability to access your files anytime and from anywhere. Let’s say you are in a court and suddenly you discover that an important document is needed. You should be able to retrieve that on-demand from any device you carry. Managed IT could have all the files available to you through in-cloud storage.
Compliance Regulations: Law firms deal with a lot of client information that is protected by law. For example, HIPAA has very stringent regulations protecting medical records. Laws provide for stiff penalties and fines if the security of those records is breached (by Covered Entities and Business Associates alike). Outdated software and hardware may expose those records to hackers because your in-house IT team is behind with updates.
Multiple Offices: Many law firms operate from more than one location. IT managed services can bring uniformity and the necessary coordination between multiple sites. Your in-house IT team may not have the ability to do that or the budget to maintain it. Also, some firms that work in coordination with other organizations may allow access to some of their systems. Your IT management company should be able to ensure that other firm’s systems don’t create risks for your network because of lack of compatibility or security flaws.
Outsourced Technical Experience: You may know the law, but you can’t be expected to also keep up with ever-evolving technology, can you? With new complexities emerging, such as Bring Your Own Device (BYOD) to work, must be implemented if businesses want to survive in a very competitive environment. It is also important for revenue growth due to the efficiencies it brings to your environment. As a law firm, it is in your best interest that you let an MSP take care of your IT needs.
Better Growth Management: Your law firm probably started with a couple of computers, printers, copiers and a fax machine. It was easy to take care of all your hardware. Also, during those good old days, nobody was trying to hack into your computers. Your business is now growing. You have a staff of dozens and many desktops, servers, and software packages. Every day it gets increasingly difficult to keep track of new technologies. So, having managed services with cloud security services is not negotiable, really. It has become a necessity for the revenue growth and business continuity of law firms nationwide.
Monitoring: One way for your law firm to avoid critical breakdowns and security breaches is through 24/7 monitoring. This is the surefire way to avoid and control security breaches, viruses and hacker attacks, but it isn’t something a small firm can do on its own. It requires the presence of 24/7 labor plus investment in exceptionally sophisticated software and as well as hardware. This sort of investment is not practical for smaller firms.
Business Continuity: In the long run it makes good financial sense to have someone who is proactively monitoring your systems day and night, preventing system breakdowns, especially with extremely sensitive information on your computers and servers. You do not want to wait for disaster to strike to fix the problem. Some of the damage may be irreparable. In addition, breakdowns are costly in terms of lost productivity and business disruption. MSPs like ours specialize in BDR (Backup & Disaster Recovery), which is important for minimizing downtime and maintaining business continuity.

In short, the peace of mind that an MSP can provide will not come from the “break-fix” computer services guys – it’ll come from seasoned experts who can objectively assess and remedy all IT contingencies, long-term.
Get Your Law Firm Security in the Cloud It Can Trust.

9 Time-Saving Tricks for Microsoft Outlook 2016

9 Time-Saving Tricks for Microsoft Outlook 2016

Microsoft Office 365 offers a number of useful tools for today’s busy professionals including some new shortcuts for Outlook 2016. With so many companies now using Outlook as their major email program, Microsoft works to improve its operation with each annual update. A number of the great features in this program are also found in other MS Office programs. For instance, if you’re familiar with Word, then learning how to use Outlook will be much simpler.
New Changes for Outlook 2016
Using Outlook 2016, you can do a lot more than send and receive emails. You can also manage your calendar, set appointments, schedule meetings, and create/manage groups. In addition to being able to set up various types of groups, you can set up groups in Yammer. Yammer has become a central place where teams can exchange files, get updates and have conversations with others.
In Outlook 2016, distribution lists are now known as contact groups. Though the instructions for setting up each type of group vary a bit, they’re very similar. Users can find the instructions for setting up each type of group online or by using the F1 key in Outlook. The new Outlook has many helpful features like this to make your workday go smoother and help you improve efficiency. Below are our top 9 Tips and Tricks for getting the most out of Outlook.
One-Turn Off Notifications
There are several ways to turn off notifications in Outlook. This is an easy way to stop all those interruptions that prevent you from getting your work done each day. Go to the taskbar and click on the triangle. The programs that are already available will show up. Right-click the Outlook icon and you will get a list of things you can do. One of them is turn off notifications. Uncheck the box that says “Show New Mail Desktop Alert”. If you have Outlook open, you can also go to File>Options>Mail. Here, there are many options. Click on, “Turn off notifications”. You can also personalize your mail client here. Most workers report that they’re a great deal more efficient with notifications turned off.
Two-Setting up Meetings Automatically
One of the favorite shortcuts in Outlook 2016 is the one for setting up a meeting. There are actually several good ways to do this. Drag an email from your Inbox to the Calendar icon at the bottom of Outlook. This will automatically set up a meeting. You can turn any email into a meeting by doing this. Another effective method, with your email open, click on “Reply with meeting”. This is found on the ribbon in the “Respond” group. Clicking on “Reply with meeting” will send out an invitation to everyone who was addressed in the email.
Three-Blocking off Some Private Time
We all need private time each day to get special projects finished or just take a breather from a busy day. An easy way to do this is to pull an email into your calendar to block off some time, perhaps an hour or so. You might need to read a proposal or document sent by someone. You might simply want a few moments of peace and quiet. The blocked off time appears as a meeting in your calendar so that coworkers can see that you are busy and will not disturb you.
Note that you can now set the time simply by typing the numbers. You don’t have to type the colon and a.m. or p.m. Type a number, such as “11” and the program fills in the time as 11 a.m. This can be a real time-saver. You can also enter time using military times. For instance, type 800 for 8 a.m. and 1600 for 4 p.m. No matter how you type it, time will automatically update so that it looks correct.
Four-Ignore Button
We all get emails that are not important but they still take valuable time to look over and they can clog up your Inbox with correspondence that isn’t relevant to what you’re doing. Let’s say you’ve been getting emails and reminders about an upcoming luncheon for your department, but you know you will not be able to go on that particular day. So open one of these emails and click on the “Ignore” button. From then on, you will not see any emails about that topic.
Five-Quick Access Toolbar
Customize this toolbar located at the very top left portion of Outlook. You can add the commands that you most often use so that they’re handy. This can be done in any Microsoft Office program. Go up to the very top left portion of the screen where you’ll find the quick access icons. Click on the triangle at the end. This opens a drop-down list. One of the options is “more commands.” Once at this dialog box you can filter commands by clicking on:

Popular commands
Command not in the ribbon
All commands
Macros

Choose whatever commands you most frequently use and add them to your Quick Access Tool Bar. For instance, work offline allows you to work without the constant interruption of emails and notifications from team members. This can be helpful if you are up against a tight deadline and every moment counts. Experiment with various ones and you’ll soon find your favorites.
Six-Instant Messaging a Group
This is a good way to get a fast answer from team members who may be involved in an important project with a fast-arriving due date. Open your last email about this topic or from one of the members of the email. Next, click on IM>Reply All. This will send out a response as an instant message. Team members who are online will get notified immediately via instant message.
Seven-Quick step
Quickstep is a handy way to set up an email message so that several actions are taken in one step. The message can be marked as read, flagged and then moved to a specific folder. Quickstep can be used to set up one or more emails and you can set it up with any combination of steps that you want to be completed with one click.
You can set up certain emails to go into specific folders. You can also set up a folder for a special project and then designate which emails will automatically go into that folder. This is an easy way to organize emails by project title or by the supervisor who is in charge of the project. There are many ways to arrange them.
Begin by clicking on “More”, found in the Ribbon, then “Manage Quick Steps”. You can do this for existing or new emails. To create a new Quick Step, go to the Quick Steps portion of the Ribbon (found in the middle area) and click on “Create New”. In “Edit Quick Steps” you can choose a category and then create a new action. There is almost an endless number of steps you can accomplish with one quick step and that’s the goal of this timesaver. It allows you to take multiple actions with just one click. For instance, copy an email, pre-populate the “Send to” line, and include information that’s constant throughout similar emails. With daily use, you’ll become a whiz at making this timesaver work well for you.
Eight-Set Automatic Replies
Did you ever go on vacation and forget to set up your automatic email for your vacation? This happens to everyone. To avoid this happening, go ahead and set up your Vacation Out of Office email weeks ahead of time.  Go to the file menu and click on send automatic replies, then fill in the dates and times when you will be leaving and when you will return. You can set up a message for both external and internal emails. By setting this up in advance so that it’s ready to go when you are, you won’t have to worry about forgetting or having to do it at the last minute.
Nine-Search Mailbox
All email programs now have a search box that allows you to search through your emails using a single word or phrase. It’s much easier to find all your emails pertaining to any name or topic. Once you click on “Search”, this opens a whole menu of Search tools that can be helpful if you know certain things about the email. You may be looking only for emails with an attachment; specify that in search tools. If you know a name and that the email had an attachment, this can filter your results even more.
Getting Help
These are just a few of the many ways that Microsoft Outlook 2016 will help you get all your work done without too much extra labor and stress. Learning these shortcuts, tips, and tricks can help you modify Outlook so that it’s customized just for you. If you take a little extra time each day to learn one Time Saving Tip, you’ll get the most out of the program. In addition to the articles and tutorials found at Microsoft, you can also find hundreds of YouTube videos that will show you exactly how to do something.
Of course, within Outlook or any Microsoft program, you can get help by pressing F1 or clicking on the question mark in the upper right-hand corner. Type a few words about what topic you need to get instructions for, such as how to use Quick Steps and a whole list of helpful instructions will come up. Once you get Outlook 2016 set up and organized especially for your workflow, you’ll find that Outlook can be a great tool to help you get more done each day.

Starting a New Company? Doing Business in the EU? Don’t Forget the GDPR! The May 25th Deadline Is Right Around The Corner!

Starting a New Company? Doing Business in the EU? Don’t Forget the GDPR! The May 25th Deadline Is Right Around The Corner!

If you don’t know what the GDPR is, and if you’re not ready for it, you’d better read on or watch our webinar on demand by clicking here.

The General Data Protection Regulation goes into effect May 25, 2018. It’s a privacy law the European Union is enforcing to protect the personal data you collect from the individuals you do business with. Even if your company isn’t in the EU, if you do business there you must comply.
What Data Does The GDPR Cover?
The GDPR applies to personal data you collect from the individuals you do business with. This means from the time you collect it and as long as you keep it. This includes data like names, email addresses, physical addresses, and even IP addresses – anything you collect and add to your database including information from surveys, questionnaires or quizzes. If you segment information in your CRM database, it includes this too.
The GDPR Protects:

Information such as names, addresses, and ID numbers
Web data such as locations, IP addresses, cookie data and RFID tags
Health and genetic data
Sexual orientation
Biometric data
Racial or ethnic data
Political views

What Businesses Does The GDPR Affect?
It affects any organization that stores or processes personal information about EU citizens who reside in the EU. For example, it covers any businesses:

Located in the EU.
Located anywhere in the world that collects the personal information of EU citizens located in the EU.
Businesses of any size.

Does It Apply To Startups, Businesses With Only One Or Two Employees Or Businesses Outside the EU?
Yes –Even if you’re in the U.S., an entrepreneur or a one-man (or woman) office, you still must comply. The GDPR will apply to any relationship or business transaction in the EU no matter where you are, or how small your business. It’s based on where the people are you’re collecting data from. Plus, if your business is in the EU and you’re collecting data from someone in the U.S., you also must also comply. Essentially, any data collected in the course of doing business to or from the EU must adhere to the GDPR regulations.
And here’s what most businesses don’t know! The GDPR applies to collecting personal data EVEN IF YOU GIVE SOMETHING AWAY FOR FREE. It doesn’t necessarily apply to paid-for products. If you collect personal data for business purposes for ANY REASON, you must comply. Once you save a name or information in your database, you must follow the GDPR regulations.
Are You Unknowingly Collecting Personal Data?
If your business has a Facebook, LinkedIn or Twitter page, and you gather personal information from people in the EU (or if you’re in the EU and collect personal data from anyone, anywhere) you must comply. For example, if your business is in the U.S. and you have an ad on one of these social media pages, and a person from the EU responds with their personal information, you must comply with the GDPR. Even if you add a disclaimer saying what you’re advertising is only for people in the U.S., and someone from the EU provides their personal data, you’re not exempt. You must comply.
More Rules You Must Follow

Process data lawfully, fairly, and in a transparent manner. In other words, you must be open about what data you’re collecting and what it’s for.
Data must only be collected for explicit, legitimate and specified purposes. You must be able to explain why you’re collecting it and how you plan on using it.
Data collection should be limited for legitimate purposes. In other words, if you don’t need someone’s address for the specific reason you’re collecting personal information, you shouldn’t collect it. And, once you collect the data it can only be used for its intended purpose.
You must keep the data up to date and ensure it’s always correct. This is especially for businesses like Facebook and Google and others like them.
You shouldn’t keep this data longer than necessary. If you’ve completed the project or sale, and don’t need the data for marketing purposes, you must erase it all.
Data must be kept secure with appropriate data protection solutions and kept behind a secure wall and encrypted. You should already be using SSL certificates and adhering to other security policies. (Ask your Technology Solutions Provider to help you with this.)

What About Soliciting Leads?
The personal information you collect from leads for marketing purposes also falls under the GDPR rules. This means that you must get their consent. And this consent should be given freely and applied for specific and clear purposes.
This also means that you can’t automatically add personal information to your marketing lists if someone fills out a form. You must get their consent to do this. Plus, you can’t require that they give you their personal information for something you’re giving away (like a webinar registration or a free white paper, or another freebie).
AND EVEN MORE CONFUSING is the fact that you can’t require that they be added to your list to obtain the free item. The only way you can require that individuals give you the authority to keep their personal information is if they purchase something from you.
The rules aren’t totally clear, but you may be able to send a nurture sequence after someone downloads your free item. (This is called an expanded processing.) However, what you must consider is the link between the reason for the collection of the information, the purpose for expanding the process, and the potential consequences of doing this.
What About Existing Lists?
The GDPR regulations also apply to your CURRENT lists. If you can’t prove that you have specific consent to store or use their personal information you will be in breach of the GDPR rules. If you don’t have this consent, between now and May 25, you must get it to keep their personal information. You’ll want to do this if you plan to re-engage with these individuals.
Begin by segmenting your list into two parts:
1) Non-EU individuals
2) Individuals from the EU and any of unknown origin (treat these as if they are in the EU)
Many email service providers can help you with this.
You should delete anyone from your lists who hasn’t provided consent by May 24th. You cannot store or process this information without their explicit consent.
Many businesses are running re-engagement campaigns to the individuals who need to provide fresh consent. You can no longer offer a lead magnet to EU citizens and add names to your marketing lists without consent.
What About Technology? Are There Changes You Should Make To Your IT Infrastructure?
The following are steps your organization should take to prepare your technology for the GDPR.

Perform a thorough inventory of your personally identifiable information, where it’s stored–in onsite storage or in the Cloud. And determine in which geographical locations it’s housed. Don’t forget about your databases. PII is often stored in databases.
Perform a Gap Analysis. This is a process where you compare your organization’s IT performance to the expected requirements. It helps you understand if your technology and other resources are operating effectively. By doing this, your Technology Solution Provider (TSP) can then create an action plan to fill in the gaps. The right TSP will understand the GDPR regulations and how your IT must support your compliance efforts.
Develop an Action Plan. Your TSP should document a detailed action plan for how to use technology to meet the GDPR if you experience a data breach. This should include individuals’ roles and responsibilities. Conduct tabletop exercises to practice how the plan will work with specific timelines and milestones.
Ensure data privacy. If you don’t have a Technology Solution Provider, then you need one for this. Data protection is key for organizations of any size. Consumers have the right to have their data erased if they want. This is called “the right to be forgotten.” This is a concept that has was put into practice in the European Union in 2006, and it’s a part of the GDPR. You won’t be able to do this if their data is stolen.
Be sure to document and monitor everything that you do that’s related to GDPR Compliance. This includes any changes or upgrades that your Technology Solutions Provider makes to your IT environment. You may need to demonstrate that you’ve done your due diligence when it comes to protecting citizens’ private information and that you practice “defense-in-depth” strategies where you use multiple layers of security controls when it comes to your technology.

If a breach occurs, and you have all these processes properly in place, you should be able to meet the GDPR breach notification 72-hour period. The organizations that have met most of the International Organization for Standardization information security requirements should also be ready for the new regulations.
Don’t Forget To Publish Your Privacy Policy
You need this regardless of whether the GDPR applies, but it’s a MUST now. Along with the EU, California laws are very stringent in this regard.
The following is a sample Privacy Policy:
PRIVACY POLICY – YOUR PRIVACY RIGHTS
Effective Date: {effective date}
Last updated: {last updated}
This Privacy Policy applies to the sites and apps where it appears.
This Privacy Policy describes how {company} treats personal information collected through the websites and applications where it appears (sometimes referred to collectively as our “website”) and how {company} treats personal information transferred pursuant to the E.U.-U.S. and Swiss-U.S. Privacy Shields.
{company} serves its client base in and around {location} from our office(s) in {address}. We may also refer collectively to these entities as “we” or “us”. This Privacy Policy applies only (1) to personal information collected through the websites and applications where it appears, including the sites and apps for our brand, as well as information collected at our call center pursuant to the E.U.-U.S. and Swiss-U.S. Privacy Shields. This Privacy Policy does not apply to information collected through other channels.
Your Consent
Please review this Policy before using this website or mobile app. By using this website, you are consenting to the collection, use, and disclosure of your information as set forth in this Policy. If you do not agree to be bound by this Policy, you may not access or use this service.
We collect information from and about you.
We collect contact information. For example, we might collect your name and email address. We may also collect your phone number or mailing address.
We collect demographic information. We may collect information such as your gender, age, and language preferences.
We collect payment information. For example, we may collect your credit card number for products or services.
We collect business information. For example, we collect contact and other relevant information about your business if your business signs on for our services, or if your employees or agents use a corporate account to do business with us.
We collect information you submit or post. For example, we collect feedback about our services that you submit to us. We also collect information if you apply for a job.
We collect other information. If you use our website, we may collect information about the browser you’re using. We might look at what site you came from, or what site you visit when you leave us. We may collect your precise, real-time location using GPS, cell phone towers, Wi-Fi signals, and/or beacon technology (including Apple’s iBeacon), and/or future technologies. We might look at how often you use an app and where you downloaded it. We collect this information using the tracking tools described below and in compliance with the applicable local law. To control those tools, please read the choices section below.
We collect information in different ways.
We collect information that you give to us. For example, if you sign on for our services.
We collect information about you automatically. Where permitted by law we use tracking tools such as browser cookies and web beacons to collect information from you. We collect information about users over time when you use this website.
We may have third parties collect personal information this way. We also collect information from our mobile apps.
We get information about you from third parties. Where permitted by law, we may share information with third parties with whom we do business. We may get information from persons acting on your behalf. We may also get information from social media platforms and advertising and analytics providers.
We combine information. For example, we may combine information that we have collected offline with information we collect online, to the extent covered by the transactional purpose or your consent. Or we may combine information we get from a third party with information we already have.
We use information as disclosed and described here, subject to any consent required by applicable law.
We use information to respond to your requests or questions. For example, we will use your information to provide the services you request, such as to fulfill a request for IT services or solutions, or to ask you to participate in a customer survey. Where legally permitted, we may use your personal data to personalize your experience with us. We might use your information to respond to a question about our services or products. We use social security numbers and tax ID numbers to process tax documents.
We use information to improve our websites and services. We may use your information to make services better. We might use your information to customize your experience with us. Where legally permitted, we may combine information we get from you with information about you we get from third parties.
We use information to administer our site and for internal operations. For example, we may aggregate or anonymize your information for analytics, research or other business purposes.
We use information for security purposes. Where legally permitted, we may use your information to protect our company, our customers, and our websites.
We use information for marketing purposes. For example, we might send you information about new services or special offers. We might tell you about new IT solutions or updates. These might be third-party offers or products we think you might find interesting. If you register with us, we’ll send you our promotional emails. We obtain consents as required by law before marketing to you. To manage this, read the choices section below. We may also use push notifications on our mobile apps.
We use information to communicate with you about your account or our relationship. We may contact you about your account or for feedback. We might also contact you about this Privacy Policy or our Site Usage Terms and Conditions.
We use information as otherwise disclosed or permitted by law.
We may share information with third parties.
We will share information with our branch offices unless legally prohibited. For example, we will share your information to facilitate services or to customize offers to your preference.
We will share your information with data processors that perform services on our behalf. For example, we share information with vendors who send emails and other communications for us. We also share information with companies that help us operate our sites or run promotions and advertisers and advertising networks that assist us in marketing and advertising our products and services. Some vendors may be located in a country other than where you live. We may also share information with analytics and search engine providers who act on our behalf.
We may share information with our business partners unless legally prohibited. For example, we might share information with third parties who co-sponsor a promotion. Some of these partners may send you information about product or services by mail or email where legally permitted or based on your prior consent.
We will share information if we think we have to in order to comply with the law or to protect ourselves, our customers or others. For example, we will share information to respond to a court order or subpoena, or in response to a lawful request by public authorities, including to meet national security or law enforcement requirements. Or, when required by law, we may share your information if you are the winner of a contest or other contest with anyone who requests a winner’s list. We may share information in order to enforce our Site Usage Terms and Conditions or other agreements and to protect the rights of others. We might share if we are investigating potential fraud. This might include fraud we think has happened during a promotion.
We may share information with a successor to all or part of our business. For example, if part of our business or assets is sold, we may disclose user information as part of that transaction. You have certain choices about sharing and marketing practices.
You can opt out of receiving our marketing emails. To stop receiving our promotional emails, you can visit your account settings on the site or follow the instructions in any promotional message you get from us. Even if you opt out of getting marketing messages, we will send you transactional messages. These include responses to your questions.
You can control participation in our iBeacon program. iBeacons are electronic devices that broadcast signals that can be received by mobile devices on which one of our mobile apps is installed. If you have voluntarily installed one of our apps on your device, and if you have granted permission for the app to track your location, then iBeacons installed in our offices may send a signal to the app on your device about the precise, real-time location of the device. The app may use this information to deliver special offers and promotions to you, at a time and place when the information is most relevant. As a convenience to you, receipt of the iBeacons signal and delivery of the special offer or promotion may occur even if you are not currently using the app. To make our mobile apps and services operate better, we may also collect other information based on iBeacon signals, for example, the strength of the signal between the iBeacon and your device, the duration your device is near the iBeacon, or the battery level of the iBeacon itself. To avoid having us receive or use your precise, real-time location, do not opt-in to location services. If you did opt in and have changed your mind, you may opt out of location services through your device settings or by deleting the app.
You can control cookies and tracking tools. To learn how to manage how we – and our vendors – use cookies and other tracking tools, please visit: INSERT LINK
You can control tools on your mobile devices. For example, you can turn off the location services or push notifications on your phone. Choices you make are device specific.
EU and Switzerland Residents.
Information about European Union and Switzerland residents may be sent to the U.S., where it is processed in accordance with this Privacy Policy and our Ad and Cookie Policy, the U E.U.-U.S. and Swiss-U.S. Privacy Shields. {company} complies with the E.U.-U.S. and Swiss-U.S. Privacy Shield Frameworks as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland (please note that the Privacy Shields principles do not necessarily apply to the collection, use, and retention of personal information from other countries). {company} has certified that it adheres to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. The Federal Trade Commission shall have enforcement jurisdiction over {company} compliance with the Privacy Shield. {company} may have potential liability in cases of onward transfer to third parties. To learn more about the Privacy Shield program, and to view our certification page, please visit www.privacyshield.gov/.
Inquiries and Enforcement of Compliance.
In compliance with the E.U.-U.S. and Swiss-U.S. Privacy Shield Principles, {company} commits to resolve complaints about your privacy and our collection or use of your personal information. European Union and Switzerland residents with inquiries or complaints regarding this privacy policy should first contact {company} at the address provided below.
{company} has further committed to refer unresolved privacy complaints under the E.U.-U.S. and Swiss-U.S. Privacy Shields to the American Arbitration Association, http://go.adr.org/privacyshield.html. Finally, in certain limited circumstances and as a last resort, it may be possible for individuals to invoke binding arbitration before the Privacy Shield Panel to be created by the U.S. Department of Commerce and the European Commission.
Please note that if you are not a European Union or Switzerland resident, then Privacy Shield requirements regarding the handling of complaints may not apply to you and Privacy Shield enforcement mechanisms may not be available to you.
Russian Citizens.
In accordance with Russian Federal Law “On Personal Data” No. 152-FZ we collect, record, systematize, accumulate, store, update (renew and modify), and extract personal data about Russian citizens using databases located in the territory of the Russian Federation. If you indicate that you are a Russian citizen of the Russian Federation, we will process your personal data in compliance with this requirement and your profile will be maintained on databases in the Russian Federation. If you do not indicate that you are a citizen of the Russian Federation, we are not able to process and maintain your personal data under these requirements and will not be liable for that. You are solely responsible for indicating the country of your citizenship. Information containing personal data of Russian citizens may be transmitted from the Russian Federation to countries that ensure an adequate level of protection for personal data, including member states of the European Union and other countries which Russian law recognizes as ensuring adequate to protection, and also to other countries that may not ensure adequate level of protection for personal data. By submitting information to us on our sites and apps, submitting forms to us, or registering on our sites, programs, and apps, or scheduling services, you grant us consent to process your personal data.
Your California privacy rights. 
If you reside in California, you have the right to ask us one time each year if we have shared personal information with third parties for their direct marketing purposes. To make a request, please send us an email at {email} or write to us at the address listed below. Indicate in your letter that you are a California resident making a “Shine the Light” inquiry.
Our sites and children.
Our sites and apps where this Privacy Policy is found are meant for adults. We do not knowingly collect personally identifiable information from children under 18 without permission from a parent or guardian. If you are a parent or legal guardian and think your child under 18 has given us information, you can contact us at {email} or write to us at the address listed as the end of this Privacy Policy. Please mark your inquiries “COPPA Information Request.” Parents in the United States, you can learn more about how to protect children’s privacy online at www.consumer.ftc.gov/articles/0031-protecting-your-childs-privacy-online.
We use standard security measures. The Internet is not 100% secure. We cannot promise that your use of our sites and apps will be completely safe. Any transmission of your data to our site is at your own risk. We encourage you to use caution when using the Internet. This includes not sharing your passwords.
We retain data. We keep personal information as long as it is necessary or relevant to the practices described in this Privacy Policy. We also keep information as otherwise required or permitted by law.
We store information both in and outside of the U.S. Information we collect from you may be transferred to or stored at, a destination in the United States or another destination outside of United States. It may be processed by staff operating in these locations who work for us or one of our suppliers. Such staff may be engaged in, among other things, the processing of your payment details and the provision of support services. If you live outside of the United States, you understand and agree that we may transfer your information to the United States. U.S. laws may not afford the same level of protection as those in your country.
We may link to other sites we don’t control. If you click on a link to a third-party site, you will be taken to a website we do not control. This Privacy Policy does not apply to the privacy practices of that website. Read the privacy policy of other websites carefully. We are not responsible for these third-party sites or their policies.
Feel free to contact us if you have questions. If you have questions about one of our branches or the information it retains, please contact it directly. If you have any questions about this Privacy Policy, or if you want to correct, update, reasonably access or delete, your information with us, please email us at {email}
For your safety and ours, we may need to authenticate your identity before fulfilling your request.
We may update this Privacy Policy. 
From time to time we may change our privacy policies. We will notify you of any material changes to our Privacy Policy as required by law. We will also post an updated copy on our website. Please check our site periodically for updates.
© 2018 {company} All rights reserved.
I know this is a lot to consider and to do. But you make GDPR compliance a priority. Contact us if you need more information or assistance.

Are Local Businesses Ready For GDPR?

Are Local Businesses Ready For GDPR?

As of May 25th, 2018, if local businesses aren’t ensuring the highest possible level of data privacy, they’re risking serious financial consequences. The General Data Protection Regulation (GDPR) is coming into effect. What does this mean? All local businesses MUST be ready to take security more seriously than ever before. The EU Parliament approved GDPR in April of 2016 with enforcement set to start in a couple of weeks on May 25th, 2018.

Who Must Comply with GDPR?
All businesses storing or processing data of people living in the European Union must comply, regardless of where you’re located in the world. The EU is very consumer-focused and always has been. As data travels beyond the borders of the EU, GDPR is designed to help protect citizens as any company, anywhere in the world, is bound by its rules as long as they’re holding data on citizens.
Businesses of all types and sizes – from small one or two person shops to multi-national corporations – must comply. There are no exceptions. For those businesses already complying with the Data Protection Act (DPA), they’re one step closer to being in compliance with GDPR.
What’s the Risk of Non-Compliance?
Local companies who fail to comply with face fines – up to $24 million OR 4% of annual global turnover, depending on which number is higher. In addition to fines, local companies who fail to comply will also face the devastating impact of reputational damage as most consumers won’t feel comfortable working with a company that doesn’t prioritize data privacy.
What Do Local Companies Need to Know About GDPR?
First and foremost, local companies need to know that compliance is not optional. Every organization should become familiar with the provisions of GDPR so they’re aware of the requirements.
Here are a few key facts to know about GDPR:

Strict parameters must be followed to receive consent for the use and/or storage of data. These parameters require an easily accessible form and withdrawing consent must be simple.
The right to be forgotten enables consumers to request their personal data be deleted and/or erased immediately with all third-parties halting any processing of said data.
In the event of a breach, notification must be done within 72 hours of becoming aware of the breach. This means all affected parties must be notified and offered information on the incident.
Consumers may request to receive their personal data, in order to transmit said data to another data controller as needed. Companies must ensure data is easily accessible to provide upon request.
Data protection must always be considered when designing any system or solution, which means it cannot be an afterthought or addition done after the system or solution is designed.
Specific protection is in place for children as they are generally more vulnerable. When storing data relating to or involving children, parental consent must be received for children up to age 16.

Essentially, local businesses will have to review their marketing processes in terms of data mining and remarketing. However, those who have already prioritized data privacy will have less work to do to ensure compliance.
What Steps Must Be Taken to Ensure Compliance?

Assess what needs to be done: Review all requirements of GDPR to understand how the provisions impact your company and/or which departments will be affected.
Perform a complete audit: Audit what personal data is collected and stored, where the data came from, and who the data is shared with, then record your processing activities.
Update all privacy notices: Privacy notices must be updated to communicate how personal data will be used and collected, as well as explaining the lawful basis for processing personal data.
Verify data accessibility and portability: Verify that access requests can be accommodated in 30 days and data can be received in a commonly used, machine-readable format.
Review instructions for receiving consent: These instructions will help you properly seek, record, and manage consent for the use and/or storage of data.
Work with all third-party providers: You can be held responsible for breaches resulting from non-compliance on a third-party providers part, so work with email service providers, CRM providers, and more.
Educate every single staff member: ALL staff members must be educated in case they come into contact with information relating to customers.

Lastly, make sure you’re working with a trusted team of technology experts who can help you put all of the tips above into action. You almost certainly WILL require some changes to your information technology environment in terms of how data is stored and processed. A good {city} IT support company will help with this.
You need a technology services company {city} businesses trust to help them comply with GDPR. {company} is that technology services company. Call us now at {phone} or email us at {email} to get started.

Is Your Technology Company Talking to You About GDPR Compliance?

Is Your Technology Company Talking to You About GDPR Compliance?

The European Union’s General Data Protection Regulation goes into effect on May 25, 2018. Many U.S. and Canadian businesses have been working hard to meet the new GDPR guidelines., but it’s not clear if others have the technology in place to notify individuals that their data was breached within the required 72-hour period. This is one of the primary components of the 2018 GDPR. No matter how you look at it, three days can go by very quickly when it comes to sending out data-breach notifications, especially if you haven’t planned in advance.
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Many U.S. and Canadian businesses, even large enterprises, don’t always plan ahead and, instead, operate in a reactionary mode. Security professionals in the U.S. and Canada are concerned–The mandatory 72-hour GDPR breach-notification period has them worried because they don’t think most businesses are prepared.  The U.S. doesn’t have a national data-breach notification requirement. However, most states do require notification within 30 to 45 days. If businesses don’t comply, they will be fined 4% of their global revenue up to $20 million. Plus, the consumers whose data is breached can file class-action suits against them for noncompliance.
Experts know that the GDPR is something to take very seriously.
They believe that the regulators in the European Union will impose the largest fines they can and that they’ll make an example of organizations that lack compliance–and will do so within the first 90 days of the breach. This is much like the U.S. Health, and Human Services/Office of Civil Rights does with their “Wall of Shame” and HIPAA breaches of personally identifiable information (PII).
The GDPR requirements apply to any organization that does business in Europe and collects personally identifiable information on European citizens. It doesn’t only apply to large multi-national corporations; it applies to any business that has 250 or more employees. Smaller companies are typically exempt, except in the case where a data breach results in a risk to the rights and freedom of individuals, isn’t an occasional occurrence, or where the processing of data includes special categories like those relating to criminal offenses or convictions.
The 2018 GDPR replaces the old Data Protection Directive of 1995. The most recent GDPR breach notification requirement was enacted in April 2016.  It set a higher compliance standard for data inventory, and a defined risk management process and mandatory notification to data protection authorities.
Breach notification is a huge endeavor and requires involvement from everyone inside an organization. In-house tech support and outsourced Technology Service Providers should have acquired a good understanding of the consequences a data breach causes and the data breach notification requirements for their organization.  They must be prepared in advance to respond to security incidents.
Is your technology ready for the GDPR?
Smart CIOs and CEOs in the U.S. and Canada have been preparing for the GDPR for the last year. And many larger enterprises, especially those that regularly do business in the European Union, have seen this on the horizon for a while and have taken advantage of the two-year implementation period to seriously prepare for GDPR. These organizations are ready and won’t need to worry that they can’t meet the 72-hour notification deadline.  Many U.S. financial organizations and banks are already prepared as they are accustomed to notifying regulators and customers, and they have the IT infrastructure in place to respond quickly. Plus, banks in the U.S. have been functioning under more stringent regulations since the 2007-2008 financial crisis–They’re already well prepared.
The following are steps your organization should take to prepare your technology for the GDPR.  

Perform a thorough inventory of your personally identifiable information, where it’s stored–in onsite storage or in the Cloud, and determine in which geographical locations it’s housed. Don’t forget about your databases. PII is often stored in databases.
Perform a Gap Analysis. This is a process where you compare your organization’s IT performance to the expected requirements. It helps you understand if your technology and other resources are operating effectively. By doing this, your Technology Solution Provider (TSP) can then create an action plan to fill in the gaps. The right TSP will understand the GDPR regulations and how your IT must support your compliance efforts.
Develop an Action Plan. Your TSP should document a detailed action plan for how to use technology to meet the GDPR if you experience a data breach. This should include individuals’ roles and responsibilities. Conduct tabletop exercises to practice how the plan will work with specific timelines and milestones.
Ensure data privacy. If you don’t have a Technology Solution Provider, then you need one for this. Data protection is key for organizations of any size. Consumers have the right to have their data erased if they want. This is called “the right to be forgotten.”  This is a concept that has was put into practice in the European Union in 2006, and it’s a part of the GDPR. You won’t be able to do this if their data is stolen.
Be sure to document and monitor everything that you do that’s related to GDPR Compliance. This includes any changes or upgrades that your Managed Service Provider makes to your IT environment. You may need to demonstrate that you’ve done your due diligence when it comes to protecting citizens’ private information and that you practice “defense-in-depth” strategies where you use multiple layers of security controls when it comes to your technology.

If you have all these processes properly in place, you should be able to meet the GDPR breach notification 72-hour period. The organizations that have met most of the International Organization for Standardization information security requirements should also be ready for the new regulations.
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Unfortunately, many organizations won’t do this, simply because they’re not educated about the new GDPR, or they’re so busy they don’t think they have the time to make it a priority. Some think that the GDPR doesn’t apply to them. And others who don’t undertake proactive technology methods, in general, simply “bury their heads in the sand.”  These organizations have waited too long now to make the May 28th deadline. Hopefully, yours isn’t one of them.